E-Trade Counter Sees Huge Growth with Onefeed
E-trade Counter has been a Onefeed client now for over 3 years. The remit was to make Google Shopping / PLAs more cost effective. From the start, Onefeed were able to set product level bids and manage things at a product level, which previously was a real challenge. The initial results were hugely improved upon, whilst managing to keep the campaigns profitable ever since. Here’s a summary of the changes that have been achieved:
Sales revenue increase of 85%
Cost of sale drop of 29%
Profitability increase of 87%