Whether you’re an Apple addict or an Android aficionado, the iOS 14 update is probably going to affect how you personally will see ads on your own Facebook newsfeed, as well as how your business may benefit from them. This…
Instagram is a platform that we believe all businesses should be using to spread brand awareness and build customer relationships. Instagram has 500 million daily users with as many as 50% following at least one business, so it’s an invaluable…
You may have heard the terms paid and organic social and wondered “what exactly is the difference?” The discrepancy is in the name – paid social is boosted by a structured budget, whereas organic posts are your run-of-the-mill tweets, statuses,…