Bournemouth Baby Centre Case Study
Bournemouth Baby Centre is the leading baby retailer in Google Shopping, dominating the results and seeing amazing growth from working with Onefeed.
Onefeed puts Google Shopping at the core of our business, we are the Google Shopping Experts. We get challenged daily by customers to improve and grow their Shopping activity. Why don’t you challenge us?! As of July 2018 Onefeed is a Google Shopping CSS Partner, which means we have access to significant spend rebates from Google. We’ve been managing merchants’ performance and feeds for over 12 years, Onefeed provides an end-to-end solution that is completely performance focused. Our only goal is to ensure that every client we work with is achieving as much as they can as well as putting profitability at the heart of everything we do.






























There is an ever-growing list of opportunities to advertise your products through product feeds. Onefeed simplifies the process through quick and easy feed creation. You can try new partners in a matter of minutes. No need to ask your technical team to schedule in a new feed for 6 months’ time.

At the heart of everything Onefeed does is the data feed itself. Out of date information or badly created titles can drastically affect your performance. Out of date prices and inaccurate stock can cause your accounts to be suspended. Google Shopping relies on accurate and up to date product information, without it you can waste money and get suspended. What do we do to help?
Performance management is the main reason Onefeed has been the choice of provider to over 200 Google Shopping clients. With the meteoric growth of Google Shopping in the past few years, Onefeed has developed its own management platform, doing far more than you can with Google directly. Being able to report and automate a significant part of the performance management process through the clever use of the Google API and the reason behind these successful campaigns: This is why we are the Google Shopping Experts
Onefeed bidding algorithms that use 25 different performance metrics to optimise your product listings
Unique graphical displays of performance data to illustrate and report
Continual account manager intervention
Google API cost and click data directly integrated into the performance reports
Profitability and performance targets are the only drivers for your success
With Onefeed’s unique performance related billing model, the focus is entirely on what is best for you

Reporting is fundamental to managing anything that works on a CPC basis. Granular reporting and optimising at the lowest level such as the item SKU is critical to getting the best performance.
We optimise all our Google Shopping bids at the product level which enables adjustments to work to trends and buying habits. We’re able to see when your prices change and whether this has any impact on performance. Google Shopping has many layers in how to manage performance. Our reporting services and ability to adjust bids to find the sweet spot makes us the Google Shopping Experts.
GET IN TOUCHBournemouth Baby Centre is the leading baby retailer in Google Shopping, dominating the results and seeing amazing growth from working with Onefeed.
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“We have worked with Onefeed for many years now and seen continued improvement from our campaigns that the team work on with us; the team are dedicated to continuously improve and we really see that in the results.”

“Onefeed have been a pleasure to work with this far, nothing has been overlooked and the attention to detail has been great. We are looking forward to a successful year together as we continue to grow our online structure.”

“The Onefeed team have gone above and beyond with setting up our shopping campaigns. They have also provided us with sound advice to improve our online presence overall and provided a first class and welcoming service.”


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