[vc_row][vc_column][vc_column_text] What you need to know about coupon codes, why to use them, and how to apply them. Here at Onefeed, we have focused on creating highly effective shopping campaigns for our clients, there are many ways in which we…
Black Friday is no doubt the biggest shopping day of the year and as competition heats up, you don’t want to miss out on the sales generated this November 24th. So how can you make the most of this critical…
Why Make Your Ad Campaigns Mobile Friendly? It has been reported that nearly one-third of smartphone users will immediately switch to another website if yours doesn’t appear to instantly satisfy their need. This figure then increases to over 64%* when…
Optimise Your Google Shopping Feed with Product Titles You want your Google Shopping campaign to be successful and product feed optimisation is fundamental in building your campaign, but knowing how your customers interact is critical to your success. Customers use…
Google Shopping ads work very differently to search ads, so how do you make the most of your campaign planning? When running search campaigns, bids are placed on keywords to control when the ad is displayed, enabling the control…
New Google Shopping Ads Test It appears Google Shopping Ads are testing a new layout in their search results. This is something they do a lot of and they often repeat tests, which appears to be a re-run of a…
Expert Predictions – What Will Change in 2017 With 2017 fast approaching it is traditional for digital marketing professionals to predict trends and changes for the year ahead. While these are predictions and not guarantees they are based on a…
Google Product Ratings Explained Google recently announced that the Google Product Ratings (also known as the star ratings) you can see in the Google Shopping ads have the effect of increasing the Click Through Rate (CTR) by 5% on average.…
