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Category Archives: Google Ads

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  2. Category "Google Ads"

Google Ads vs Facebook Ads: Which Should You Choose?

When you have an e-commerce business, you’re most likely to turn to two forms of online advertising – Facebook advertising or Google Ads. Whilst both have a multitude of advantages, it’s important you choose to invest in the one that’s best for your business. We’ve created a guide to help you decide where you should…

24th September 2020Leave a commentGoogle AdsBy Jenna Johnston

How Bing Ads Can Augment Your Google Shopping Campaigns

Bing Ads has been through many changes over the last 12 months. Previously, advertisers considered Bing to be a much smaller market and did not see fit to include Bing Ads in their PPC strategies. However we have found that when used correctly, Bing Ads can greatly augment your Google Shopping campaigns.   Microsoft has…

25th June 2020Leave a commentGoogle Ads, Google Shopping, PPC (Paid Search)By onefeed

Augmented Reality

Augmented Reality Being Tested for 3D Products in Search Ads

(3 Min Read)

Seeing AR 3D objects in the SERPs could increase conversions as it will allow consumers to “try before you buy”…

24th February 2020Leave a commentGoogle Ads, Industry Info, PPC (Paid Search)By David Crossland

Gmail Shopping Ads

Google Shopping Ads Rolled Out to Gmail

(1 Min Read)

Another news announcement from Google Ads this week! From the 4th of March Google Ads advertisers will be able to show Shopping Ads on Gmail.

7th February 2020Leave a commentGoogle Ads, Google Shopping, Industry InfoBy David Crossland

Google Ad Blog Post

Google Ads Enables Bid Simulator and Budget Simulator

(2 Min Read)

Earlier this week Google Ads enabled a bid simulator for Target ROAS and a budget simulator for Maximise Clicks and Conversions but what does this mean…

16th January 2020Leave a commentGoogle Ads, Industry InfoBy David Crossland

Google Ad Blog Post

Google Updates Keyword Planner

(1 Min Read)

Google has made the Keyword Planner more helpful for advertisers, by giving users the ability to share new keywords with everyone who needs to see them…

5th December 2019Leave a commentGoogle Ads, Industry InfoBy David Crossland

Google Ad Blog Post

Google Update Political Ad Policy Close to Elections

(2 Min Read)

With the increasing pressure from Facebook and other tech companies, Google announced this week it will be updating its political ads policy…

22nd November 2019Leave a commentGoogle Ads, Industry InfoBy David Crossland

Google Ad Blog Post

Google Ads Editor Updated

(2 Min Read)

Google introduced the latest release of Google Ads Editor v1.2, which includes some interesting new features that could be useful for Google advertisers…

20th November 2019Leave a commentGoogle AdsBy David Crossland

Google Merchant Centre

Google Merchant Centre Upgraded

2 (Min Read)

The Google Merchant Centre has been redesigned and some new features have been added to help reach more holiday shoppers around the world. With Shopping Ads available in 50 new markets, these new features are more prevalent than ever for advertisers wishing to expand globally…

19th November 2019Leave a commentGoogle AdsBy David Crossland

YouTube Blog Post

Google Expands Visibility of Shopping Ads on YouTube

3 (Min Read)

One of the latest announcements from Google this month is that they will be extending the visibility of their Shopping Ads on YouTube. The new ad extensions will show on the YouTube home feed and within the YouTube search results…

14th November 2019Leave a commentGoogle Ads, Industry InfoBy David Crossland
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