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Category Archives: PPC (Paid Search)

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  2. Category "PPC (Paid Search)"

The 5 Benefits of PPC Advertising

Firstly, What Is PPC in Marketing? PPC stands for “pay per click” advertising, it is a paid digital advertising method used to drive traffic to websites and ultimately generate conversions. These conversions can come in the form of a sale, a phone call, or even a returned enquiry form – it all depends on what…

23rd September 2020Leave a commentPPC (Paid Search)By Jenna Johnston

Attract customers with paid search advertising

10 Tips to Skyrocket B2B Conversions with Paid Search Advertising

There has never been a better time to promote a B2B, technology or SaaS business through paid search. Marketers are learning the importance of increasing online leads and finding that paid advertising is a creative and effective way to increase their customer acquisition. A recent Microsoft Retail Survey indicates there are plenty of opportunities for…

30th July 2020Leave a commentPPC (Paid Search)By onefeed

How Bing Ads Can Augment Your Google Shopping Campaigns

Bing Ads has been through many changes over the last 12 months. Previously, advertisers considered Bing to be a much smaller market and did not see fit to include Bing Ads in their PPC strategies. However we have found that when used correctly, Bing Ads can greatly augment your Google Shopping campaigns.   Microsoft has…

25th June 2020Leave a commentGoogle Ads, Google Shopping, PPC (Paid Search)By onefeed

Augmented Reality

Augmented Reality Being Tested for 3D Products in Search Ads

(3 Min Read)

Seeing AR 3D objects in the SERPs could increase conversions as it will allow consumers to “try before you buy”…

24th February 2020Leave a commentGoogle Ads, Industry Info, PPC (Paid Search)By David Crossland

Core Search Update

Multiple Google Updates Confirmed

(2 Min Read)

It is now been somewhat confirmed that Google has made “several updates” but not an official CORE search update…

17th February 2020Leave a commentIndustry Info, PPC (Paid Search), SEOBy David Crossland

Website Conversions

10 Ways To Increase Website Conversions

(3 Min Read)

Within this article, we highlight 10 recommendations which will help give you a competitive edge when it comes to your CRO…

3rd February 2020Leave a commentGoogle Shopping, Onefeed News, PPC (Paid Search), SEOBy David Crossland

Hourly Conversions

What Time of Day is Best for Conversions?

(3 Min Read)

Have you ever wondered what time of day impressions, clicks and conversions peak? Well read this blog article to find out more…

24th January 2020Leave a commentGoogle Shopping, Onefeed News, PPC (Paid Search)By David Crossland

Google Search Blog Post

New Popular Products Section in Google Search

(2 Min Read)

The latest update from Google is specifically targeting online shoppers, by showcasing products from top brands and stores when users have searched for something…

22nd January 2020Leave a commentIndustry Info, PPC (Paid Search)By David Crossland

Google Search Blog Post

Why Google’s New Search Design Could Benefit Advertisers

(2 Min Read)

Why has Google added little logos next to each search results on users desktop…

17th January 2020Leave a commentIndustry Info, PPC (Paid Search)By David Crossland

Employee Series

Employee Series: Ellie Spinks (Search Account Manager)

(2 Min Watch)

Watch our second “Employee Series Video” – with Ellie Spinks

5th December 2019Leave a commentOnefeed News, PPC (Paid Search)By David Crossland
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