(3 Min Read)
With trends seeing increased requirements from the consumer for retailers to be competitive on price, coupled with looking for periodic discounts, it is interesting as to who takes the lions share of profit on Black Friday.
As a consultative business, Onefeed are keen to learn about the ways in which businesses can create a more environmentally friendly workplace that’s a by-product of online shopping activities. Our planet and how to protect it has long been the concern of environmentalists, scientists and researchers and for an inordinate amount of time, these facts…
The media has been flooded with reports of late on the new Google scheme for Google Comparison Shopping. With the introduction of this new scheme, Onefeed want to inform and educate anyone that has queries around the new benefits that are available.
Onefeed is the DEA eCommerce Business of the Year 2017 The Digital Entrepreneur Awards (DEA Awards) are an annual awards ceremony split between north and south and encompasses 17 categories of excellence in UK Tech business. The Digital Entrepreneur Awards are the longest-standing national tech awards and is now in its’ 13th year. The awards…
Optimise Your Google Shopping Feed with Product Titles You want your Google Shopping campaign to be successful and product feed optimisation is fundamental in building your campaign, but knowing how your customers interact is critical to your success. Customers use search to find your products and how they search can make or break your campaign.…
Are You Missing Out? With the current worldwide value of retail trade in excess of USD 14 Trillion, it is clear to see the digital economy still has plenty of room for growth. In 2014 the total worldwide e-commerce revenue was at least USD 1.3 Trillion. During this period, consumers using e-commerce technology purchased USD…
Google Shopping ads work very differently to search ads, so how do you make the most of your campaign planning? When running search campaigns, bids are placed on keywords to control when the ad is displayed, enabling the control of budget against the actual spend. With Google Shopping ads, instead of bidding on keywords,…
A report showing that the UK shopping trends with eCommerce increased revenue by 12% in January over the same period last year was released. Over the same time clients at Onefeed, the Google Shopping Experts, saw an increase in revenue of 42%. UK eCommerce sales in January rose 12% year over year, according to the…
